A LANDMARK FUTURE-GAZING REPORT
Redefining the perimenopause
Two of the report’s contributors - Henrietta Norton, founder of Wild Nutrition, and Dr Shahzadi Harper, The Perimenopause Doctor - introduce this groundbreaking report. A first-in-a-generation opportunity to change the way our daughters experience perimenopause.
The experts behind the report
We are profoundly grateful to the four leading perimenopause voices who gave us their time, energy and expertise to put this report together.
THE STUDY EXPLAINED
A summary of The Future of Perimenopause
PART ONE
Perimenopause: Its Own Life Stage
It’s 2022 yet a universal - and pivotal - life stage remains largely a mystery. With 2.2 million British women perimenopausal right now, two in three blindsided by symptoms and over one third not knowing what perimenopause is, this time of life is frequently misunderstood and misdiagnosed. Through interviews, surveys and research, this study paints a picture of real-world action set to shape the future of perimenopause.
“It’s about starting early, not waiting until you’re already there, and understanding the complete journey.”
part two
A New Paradigm: Redefining the Perimenopause
A decade of transformative empowerment will fundamentally shift how the perimenopause is experienced, through three major social and cultural developments:
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Partners in Health
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Individual Diagnosis to Universal Life Stage
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Self-rediscovery
Holistic Health
Hyper-personalised nutrition will see a rise in the adoption of hormone balancing foods such as tofu, flax and nuts designed to mimic hormones and help balance dipping oestrogen levels. Alternative remedies such as century-old nootropics will sit alongside future-facing adaptogens. Breathwork, low-impact muscle engagement and body awareness will be key, shunning traditional high-intensity training that can wreak havoc on already fluctuating hormones.
Community Care
In the workplace, future-facing organisations will nurture a workplace culture that promotes awareness, understanding and holistic choices. In schools, perimenopause-specific education will become widely embraced providing demystified facts for women, men and future generations. In the home, ‘the talk’ on perimenopause will be commonplace in all households with research finding that 43% of women felt the optimal time is between 8-18 years.
Tech-powerment
The burgeoning realm of apps and wearables will offer women complete transparency over their own intricate hormonal profiles. By 2032 hyper personalisation could move one step further with integrated health intelligence, grocery services, AI trackers and at home hormone testing. Smart homes will provide personalised lighting, soundscape and temperature experiences to create real time support as symptoms fluctuate.
“In the future, the perimenopause will be a normal conversation that mothers will be having with their daughters and their sons.”
SUMMARY
Conclusion
What would our workplaces look like if women were celebrated for achieving, not in spite of the perimenopause, but because of it? How would women feel if taking care of your body as you approach the perimenopause didn’t involve looking for a cure, but refocusing your efforts on what’s good foryou? And how might future children feel if the language and education surrounding perimenopause told them that every life stage is something to be celebrated, not feared? This is the future of perimenopause and this is the future we’re claiming.
IN COLLABORATION WITH
Wild Sessions podcast
Series 2: perimenopause and menopause.
Did you know we spend 40% of our lives between perimenopause and postmenopause? To support every woman on her journey of life, we’re dedicating an entire series - with some incredibly empowering guests - to these pivotal life stages.